Fixed first sprint pricing
WordPress technical sprint pricing without hourly drift
The first paid step is usually a narrow diagnostic or a focused implementation sprint. Hourly cleanup, ranking promises, and broad retainers are not the offer.
Price anchor
Most work starts as a fixed first sprint.
Diagnostics and focused fixes stay scoped around the affected WordPress path.
WordPress diagnostic, 10-URL sanity pass, access and signal review.
Small plugin, cache, or tracking cleanup where the path is clear.
GA4/GTM/form/tracking repair, GSC indexing diagnostic with fixes, or smaller WooCommerce event repair.
Core Web Vitals, TTFB, Elementor performance, WooCommerce tracking implementation, Cloudflare/cache issue, or migration recovery.
Multi-template recovery, larger WooCommerce tracking/CAPI work, or migration cleanup across many URL patterns.
Concrete scope examples
What those bands usually mean
$350 diagnostic
- 10 affected URLs
- one GSC/indexing state
- one plugin/cache/tracking path
- written fix / do not fix / next sprint note
$650-$950 repair
- one form or WooCommerce tracking path
- one sitemap/canonical/noindex conflict
- one selected page/template speed path
$850-$1,500 sprint
- Elementor LCP path across representative pages
- WooCommerce purchase/add-to-cart tracking repair
- WP Rocket/LiteSpeed/Cloudflare cache conflict
- migration recovery for priority URL patterns
Fit boundary
Not a generic SEO retainer
This is not a $99 SEO audit, backlink package, local SEO campaign, or monthly content retainer.
Good fit
- WordPress pages are not indexing
- Core Web Vitals or TTFB is failing
- GA4/GTM/Meta/Google Ads tracking is broken
- WooCommerce events or checkout tracking are unreliable
- plugin/cache/CDN changes broke visibility or performance
- migration or staging mistakes caused drops
Bad fit
- rank me top 3
- backlinks
- local map-pack campaigns
- blog calendars
- generic SEO strategy
- cheap ongoing maintenance
First sprint intake
Send the URL, the exact symptom, and what changed recently.
A useful first message includes the WordPress URL, affected pages, recent changes, plugin stack, and which tools you can grant access to.